About Ertekin Erdin
I’m Ertekin, an independent, multidisciplinary designer based in Barcelona. I’ve spent most of my life on the Internet, surfing it, being part of it, building on it, and I still get a little excited every time I start a new project.
I’m a generalist on purpose. I move between design systems, brand identities, product and motion design, digital experiences, typefaces, and AI systems — and the moving between them is the part I love most. I work with a maker/builder mindset. My skillset doesn’t set the limits of what I can make. My expertise stays fluid, shaped by the vision and goals. Along the way I’ve helped many early-stage startups and innovative teams on finding their path.
I like making things that feel alive. If you have a project in mind or an idea worth exploring, feel free to reach out. Let’s build something together.
art, blockchain, crypto, design tools, education, fashion, fintech, food delivery, marketplaces, typography, workplace safety
adobe creative cloud suite (including substance 3d tools), are.na, blender, cursor, ffmpeg, figma, github, glyphs, gsap, javascript, next.js, supabase, tailwind, three.js, touch designer
- Curiosity over certainty.
- Make things that feel alive.
- Share tools, share knowledge, share resources.
- Tech should free people, not fence them in.
- Work with the machine, not in its shadow.
Questions
Who is Ertekin Erdin?
I'm an independent, multidisciplinary designer based in Barcelona. I work across brand identity, type design, digital products, motion and AI, and I build a fair share of what I design.
What has Ertekin Erdin designed?
Brands and products for teams like SILK, Tinyman, Pera Wallet and Dija; open-source typefaces like Hasköy, Nafile and Libre Caslon Condensed; and The Generalist, a book of my work that I designed and printed myself.
What services does Ertekin Erdin offer?
Brand design is the core of what I do, but I don’t stop there. I also work on websites, creative experiences, typefaces, and other creative projects. If it’s a creative problem, I’m probably a good fit for it.
How does Ertekin Erdin approach a brand identity project?
I treat it as a sequence. It starts with research and profiling: understanding the business, the people, and the market it lives in. Then comes brainstorming, where we open up ideas, and crafting, where the strongest ones get shaped into a direction. After that I design the system itself: the rules that hold it together. The last stage is playing inside the system, stretching it across real touchpoints to see where it breaks, bends, and surprises us. Workshops with the client run through every stage, so the identity is built with them and not just delivered to them.
Can Ertekin Erdin design and build a website?
Yes. I design it and I build it. I come from a product design background, and engineering is built into my creative process, so design and code are one continuous process for me, not two handoffs.
Does Ertekin Erdin do motion design and 3D?
Yes, both.
Does Ertekin Erdin work with early-stage startups?
Yes, that’s my home turf. I’ve never really had the luxury of working with the giants, and honestly, I like it that way. Early-stage teams are where I do my best work.
What typefaces has Ertekin Erdin made?
Four, all free and open-source under the SIL Open Font License 1.1: Hasköy, a variable sans-serif; Nafile, a modern-arabesque display family; Libre Caslon Condensed, a condensed serif; and Tiny, a monospace family I made for Tinyman.
What is The Generalist?
A self-published book collecting four years of my work across brand, type, 3D and motion (2020–2024), ideated, designed and printed in İzmir. Copies are available on request.
Does Ertekin Erdin work with AI?
Yes. AI is both a medium and a subject for me. The AI page collects generative art and experiments, like HUMAN, an experience that simulates meeting AI bots that are completely blind to the human presence.
What tools does Ertekin Erdin use?
Figma, Glyphs, Blender and the Adobe suite with Substance 3D for design; Next.js, GSAP, Three.js, Tailwind and TouchDesigner when I build things.
Where is Ertekin Erdin based?
Barcelona, Spain. I work with people wherever they are.
How can I work with Ertekin Erdin?
Write to mail@ertekinn.com or use the contact page at ertekin.xyz/contact.